Healthtech Marketing Solutions is a specialist healthcare growth partner. We combine strategic advisory, commercial expertise, digital marketing, and content creation to help healthcare companies scale, launch, and lead in competitive markets.
Our team has over 55 years combined experience working in the healthcare industry.
The team are dispersed around the globe with head offices in Australia and the USA. This means you get a team to support you locally, as well as one to expand your reach globally.
Expertise in navigating the complex healthcare landscape with strategic insights and patient centric solutions.
Distinctive healthcare brands and evidence-led content shaped to build trust, authority, and audience engagement.
High-performance websites structured for local visibility and global search engine authority.
Multichannel campaigns that drive engagement, lead generation, and measurable brand awareness.
Healthcare marketing products developed, refined, and managed to support launches, adoption, and commercial growth.
Healthcare sales teams trained and equipped to improve confidence, conversion, and commercial performance.
The team have a combined 55 years’ experience working with global healthcare businesses in:
There is nothing worse than a blown out timeline and budget. That’s why your project will receive a dedicated and experienced project manager.
Traditional marketing agencies start and stop at marketing. Our team ensure project delivery covers the multi-functional needs of leadership, sales, regulatory, quality and product development.
There is no one-size fits all solution in the global healthcare market. Our team have experience working in Europe, APAC, and North America - ensuring market variability and appropriateness is considered at project kick off and throughout.
Our digital marketing and graphic design team specialise in translating corporate brand guidelines into engaging, high impact creatives.
Founder & Managing Director
Kate has over 16 years of experience in the MedTech industry. She has worked with some of the largest global MedTech companies and innovative start-ups driving digital healthcare advancements. Her expertise spans sales, commercial education, product management, and marketing. Recognizing gaps between MedTech market needs and traditional agency capabilities, Kate founded Healthtech Marketing Solutions in 2023, starting in Sydney, Australia, and expanding to serve Asia, Europe, and North America. Her mission is to enhance MedTech brands to meet customer needs and deliver improved healthcare.
Director of Digital Enablement
Boby brings 15+ years of expertise in digital strategy and project leadership, managing impactful web development projects with a focus on quality, timeliness, and budgets. As a professor, he teaches SEO, customer journey strategies, and marketing innovation. His career includes roles in sales, marketing consultancy, client success, and creative design. Passionate about leveraging technology for impactful results, Boby shares insights to drive innovation and success.
Pharmaceutical Account Manager
Freya is a pharmaceutical consultant with extensive experience in the pharmaceutical and cannabis industries. She has a proven track record of translating complex research into practical insights, simplifying the prescribing process for clinicians, and developing marketing strategies that align with both patient and business needs. With expertise in medical education, sales strategy, and stakeholder engagement, Freya empowers businesses to navigate the evolving pharmaceutical industry to build trust with healthcare professionals, and position their products for long-term success.
Director of 3D design and augmented reality
Tim has worked extensively with hospitals and biotech companies in the creation of visualisation, animation (3D and 2D), Virtual Reality, Augmented Reality, 360 video and eLearning for over 25 years. The majority of work he has been involved in in explaining science, engineering and complex technology, then breaking down complex information into easy-to-understand resources. Tim has worked with hospitals, biotech, and robotics companies.
Social Media Manager
Trixie specializes in social media management, content strategy, and visual design across healthcare, child development, and pet care. She manages campaigns from planning through engagement, ensuring alignment with brand goals and audience connection. Skilled in graphic design and brand storytelling, she creates visually compelling content that drives engagement and conversions. Passionate about combining creativity with strategy, Trixie helps businesses grow and thrive in today’s fast-paced digital world.
Project Delivery & Client Success
Paulina has spent her entire career working in healthcare across research, medtech marketing, and R&D project management. Her background enables her to speak the language of both healthcare providers and tech teams—making her uniquely positioned to craft marketing campaigns that resonates, educates, and drives adoption. Paulina leads all projects in North America, ensuring clients and their customers receive deliverables within scope, budget, and timelines. Her focus is on ensuring both our clients and their customers receive outcomes and value.
Graphic Designer and 3D Artist
Ni Siang Lian is a senior graphic designer and 3D artist with over a decade of experience in visual design, motion graphics, and branding. He brings bold creativity and practical design thinking together to help brands stand out with visuals that connect and communicate clearly. Whether he’s crafting a brand identity, modeling a game character, or editing a video, Ni focuses on clarity, consistency, and storytelling. His process blends artistic intuition with strategic thinking—shaping designs that not only look great but also serve a clear purpose.
UI/UX Designer & Web Developer
Nasim is a UI/UX and web developer with 8+ years of experience designing and building websites for brands across different industries. His work covers everything from user research and interface design to development, optimization, and ongoing site care. He believes good design isn’t just how it looks – it’s how easily someone finds what they came for. Nasim combines a designer’s eye with a developer’s discipline, delivering sites that are visually strong, mobile-perfect, and built to grow with the business.
Coralie Brandon
Metabolic Lead Australia
Johnson & JohnsonThe team at Healthtech Marketing Solutions were easy and fast to work with. Because of their experience in the Medtech Industry they knew exactly what I needed and made my life easy. The resources they created were on strategy and brand and have been well received by the sales team. I would highly recommend them for strategic content creation.
Malcolm Laurie
Chief Commercial Officer
apoQlar MedicalHealthtech Marketing Solutions pulled together a smart strategy to help us better understand our customer’s needs. Implementing surgical focus groups, product usability sessions, and a thoughtful approach to product management helped us to build better products.
Ros Harcourt
Business Unit Manager
Johnson & JohnsonKate has a unique combination of experience and consolidates all of this into robust plans which are executed with absolute precision & skill because they have been built with a lens of each function.
Phil Bird
Director of Commercial Capabilities Asia Pacific
MedtronicKate’s attention to detail and deep understanding of adult learning principles saw her revolutionise our product and sales skills programs. She delivers gold standard training programs with exceptional outcomes.
Trusted by our clients to deliver impactful solutions that drive growth and build lasting connections.
